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Jayna Hefford earned a silver medal at her first Olympics in 1998. Over the next sixteen years she went on to earn four consecutive Olympic gold medals culminating in the most successful women's Olympic ice hockey career ever. This is her story.@J16H @TeamCanada @IIHFHockey — The Olympic Games (@Olympics) February 2, 2022

February 6, 2022

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(LONDON, ON) – Jayna Hefford has been announced as the latest speaker for the Ivy Sports Leadership Conference held virtually on January 22nd by Western University. The Ivey Sports Leadership Conference is a student-led initiative focused on connecting a diverse group of sports industry leaders and facilitating meaningful discussion of current events. The past two […]

January 19, 2022

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(TORONTO, Nov. 8, 2021) Budweiser Canada and Professional Women’s Hockey Player Association (PWHPA), have erected a temporary monument titled This Game is For Us All, calling for greater female representation in hockey and its iconography. Aimed at sparking conversation amongst hockey fans and its supporters, the monument – located at 33 Yonge St., on the […]

December 1, 2021

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[TORONTO] Sonnet, Canada’s digital home and auto insurance company, and the National Hockey League Players’ Association (NHLPA) rolled out the second season of their campaign that features NHLPA members showing how the world has changed both for hockey and insurance. One Eleven Management Group client Jayna Hefford stars in the 2020 season spots alongside Doug […]

January 14, 2020

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[TORONTO]—The Professional Women’s Hockey Players’ Association (PWHPA) has named five-time Olympian Jayna Hefford as its operations consultant. Her role will be to assist in organizing the PWHPA’s day-to-day operations while helping to increase revenue, sponsorships and opportunities for the future of women’s hockey. “I played 17 years on the National team”, said Hefford. “Many of the women I played […]

August 21, 2019

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EDMONTON, Alta. – Their contributions to the game and successes with Team Canada will be forever remembered as Hockey Canada honoured Jayna Hefford, Ken Hitchcock & George Kingston by naming them to the Order of Hockey in Canada on Tuesday, June 18th. Jayna Hefford – A Hockey Hall of Fame inductee last November and one of […]

June 19, 2019

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